Odisha Millet Mission’s official song released!
Music fills in the blanks and improves understanding when words are unable to convey feelings.
Since its inception, music has been a cornerstone of our society, uniting people through notes and melodies. Music fills in the blanks and improves understanding when words are unable to convey feelings. The Odisha Millets Mission has written its own song, “Ama Millets Mission,” with an engrossing music video that supports their main message to increase indigenous millet consumption for a better lifestyle and the economic growth of the state. This song connects Odisha with its authenticity and tradition.
Famous Odia lyricist Bapu Goswami wrote “Ama Millets Mission,” which was released on November 1st, 2023, in conjunction with a press conference to promote the impending Millet Divas at Krishi Bhavan. The following distinguished guests graced the occasion: Mr. Prem Chandra Chaudhary, Director, Agriculture & Food Production, Odisha; Dr. Arabinda Kumar Padhee, IAS, Principal Secretary; and Hon. Minister of Agriculture & Farmers’ Empowerment, Shri Ranendra Pratap Swain. The song emphasizes the value of consuming millet and how the millets mission is really a people’s movement intended to change the state of Odisha’s agriculture practices’ ideological framework. The Millet Mission hopes to draw attention to Odisha’s unrealized millet potential with this melody by highlighting its harsh and unpredictable environmental circumstances.
The millet song is performed in four distinct regional dialects—Odia, Sambalpuri, Santhali, and Desia—and boasts captivating vocals by Anurag, Sanju, and Hembram. This emphasizes how vital it is to recognize that Odisha is a lively cultural stew in and of itself, with each component essential to the state’s identity. The music develops into an incredibly catchy earworm that the listener finds impossible to ignore.
The upbeat music and endearing film effectively convey the central message of the Odisha Millets Mission’s ongoing campaigns to raise awareness of the health advantages of millet eating and how it helps the state’s small-scale farmers. OMM has been coming up with innovative ideas and projects that assist communicate its message in a much more approachable style thanks to its people-driven strategy. Given that music is a universal language, this song serves as an excellent means of raising awareness of a crucial step in the fight against global concerns like hunger and malnutrition while also fostering a connection with the people of Odisha.
